Social Media Associate

Community · Remote, Remote
Department Community
Employment Type Full Time
Minimum Experience Mid-level

Nestcoin is a new, innovative venture with a mission to democratize access to economic opportunities by demystifying cryptocurrency, making it simple and accessible to everyday people, primarily in Frontier markets.

We are looking for a Social Media Associate for Nestcoin Labs. Nestcoin Labs consists of two of our special projects Blockgames (a web 3 training program, Twitter only) and Rekere (a media company focused on investing in creators to help them produce good quality content). Rekere will partner with creators across sectors (music, fashion, food, etc). The idea is to provide them with resources to create their best work, we believe that by doing this, we are contributing to a more colorful African narrative. The role requires you to be the link between the brands and our social media followers.

The Social Media Associate will manage interactions with the public through implementing content strategies on social media platforms. You will be responsible for developing and implementing marketing strategies, which includes running campaigns, creating social media content, managing regular posts, responding to followers and analyzing data to determine which initiatives work best and capitalize on this information to continue scaling our social media presence.

Roles and Responsibilities

  • Create actionable plans to both grow visibility and our community on social media platforms such as Twitter, Facebook, YouTube, TikTok, etc.
  • Day to day management of social media platforms and creation of always-on content (calendars for all relevant platforms)
  • Conceptualize and implement campaigns to achieve brand objectives and analyze data to determine if these campaigns have achieved their objectives
  • Formulate high-quality novel written and visual content
  • Write creative briefs (to give direction to agencies and/or internal designers, video editors)
  • Create monthly reports and campaign reports where required and utilize reports in informing and improving content
  • Build brand awareness by engaging relevant influencers
  • Manage all aspects of social media interaction between customers and the company (responding to DMs, comments, etc) and ensure a positive customer service experience

Required Skills:

  • BSc degree in Marketing or relevant field
  • 2-3 years of social media marketing experience
  • Excellent knowledge of social media platforms including (and not limited to) Facebook, Twitter, LinkedIn, TikTok, YouTube, Instagram, and social media best practices
  • Proficient using social media management tools such as Hootsuite, Buffer, Sprout Social, etc.
  • Proven ability to build social media communities.
  • Good understanding of social media KPIs
  • Ability to measure the success of campaigns.
  • Excellent written and verbal communication skills
  • Excellent multitasking and time management skills
  • Critical thinking and problem-solving skills
  • Team player
  • Ability to work in a fast-paced environment

Why Join Us?

  • Do something meaningful; Be a part of the future of financial technology on the continent
  • Fast moving, challenging and unique business problems
  • International work environment and flat organization
  • Great career development opportunities in a growing company
  • Competitive salary and equity options
  • Health insurance with Gym and Spa Access
  • Access to training courses for Blockchain and other relevant professional development areas
  • Pan-African travel to other countries for product and market research
  • Remote-Friendly with flexible working hours

Thank You

Your application was submitted successfully.

  • Location
    Remote, Remote
  • Department
  • Employment Type
    Full Time
  • Minimum Experience